Turn Your Music Into
Collectibles Experiences
Collectibles Experiences
Smart Formats are physical items that unlock digital music, exclusive content, and can be chart eligible. Sell them online, at shows, or through your store. We manage production and fulfilment, so your team stays focused on the release.
1.
Upload your assets
Upload your audio, artwork, and bonus content to create the digital component of your release. This is what fans will unlock with their Smart Format.

1.
Upload what assets
Upload your audio, artwork, and bonus content to create the digital component of your release. This is what fans will unlock with their Smart Format.
2.
Plan your release
Start selling during pre-order and ship right away, or wait until the record's out. Unlike standard formats, like vinyl, fans get value before music is released via audio, video and image instant grats.

2.
Plan your release
Start selling during pre-order and ship right away, or wait until the record's out. Unlike standard formats, like vinyl, fans get value before music is released via audio, video and image instant grats.
3.
Confirm chart eligibility
Every Smart Format can be chart-eligible. We handle reporting to ensure each claim counts as a chart unit. Pre-orders are automatically logged and reported on the official release date.

3.
Confirm chart eligibility
Every Smart Format can be chart-eligible. We handle reporting to ensure each claim counts as a chart unit. Pre-orders are automatically logged and reported on the official release date.
4.
Select your format
Choose your format, colours, artwork and quantity. Whatever the Smart Format, we print, press, and produce with end-to-end quality control.

4.
Select your format
Choose your format, colours, artwork and quantity. Whatever the Smart Format, we print, press, and produce with end-to-end quality control.
5.
Launch and sell
Launch at your merch table, on tour, or from your online store. No delays, no middlemen. We’ll report to the charts.

5.
Launch and sell
Launch at your merch table, on tour, or from your online store. No delays, no middlemen. We’ll report to the charts.
What is a Smart Format?
Does Serenade custom design my Smart Formats?
What digital content can be included in Smart Formats?
What is the lead time from purchase to delivery?
Are Smart Formats chart eligible?
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